What Is Christmas In July?

I’m on a facebook group for bloggers and I started noticing a few threads for “Christmas in July” popping up. Having not the foggiest what they might be about I ignored them.

So I was quite surprised to get an email inviting me to “Christmas in July”. Turns out all the major retailers have these events – they want to showcase their Christmas wares to those who will talk about them in the run up to Christmas. I was invited to go along to Tesco’s.

I turned up not really knowing what to expect, and was ushered into a warehouse space through a parade of twinkling Christmas tree’s and snow. Gorgeous!

The first room was devoted to biscuits and chocolate treats. I enjoyed making a cookie for the boy from their decorate-your-own range – and was intrigued try the microwave igloo cake. Yes, microwave! It tasted remarkably like your run of the mill oven baked sponges, I was impressed. All the microwave sponges I’ve tried to make have ended up tasting like…well, the sponges you use in the bath. Not very tasty!

As I went through the rooms there was all sorts to try and taste and sniff. I predict that that melting caramel brownie – The Reveal – will be a sell out. It’s a chocolate dome over a brownies, and you pour hot caramel over the dome so it collapses on to the brownie. If I don’t get one for Christmas there will be a big strop!

I could also eat my body weight in the cheese truffles. Amazeballs!

The smells from the Christmas Table section were so delicious. I was cursing the fact that it is actually only July, and that I still have MONTHS until the holidays!

I will also be looking out for these table centre pieces, they are beautiful and will be retailing for £15 each – a bargain!

The trip was finished up with a nice cup of tea and a goody bag, which has some nice Christmassy treats in it – must remember where I stash them so I don’t forget about them until next August!